The Brand
Evia - Skincare Brand
Project Type
Brand Design, Packaging Design,
Print Design & Social Media
Contribution
Brand Designer, Graphic Designer
Client
Evia
Year
2025
Evia was created to simplify skincare, making it accessible, affordable, & approachable for everyone. Born from a desire to educate without overwhelming, Evia strips away the jargon & delivers products that strengthen skin without stripping it, focusing on transparency & ease luxury.
Project Brief
Create a full brand identity for Evia, a modern skincare brand built on the concept of strength and softness, products that protect the skin from the outside while nourishing it from within. The scope includes logo design, cohesive typography, a soft and clean colour palette that reflects the brandʼs feminine essence, packaging design, and high-quality mockups to bring the brand to life across platforms. The identity should feel bold yet gentle, communicating confidence, care, and contemporary beauty.
Primary Logo
Submark
Secondary Logo
Design Decision
Keeping the brand vision in mind, I created a logo that balances sharp edges to represent protection with a fluid typeface that conveys nourishment and care. The colour palette draws inspiration from Eviaʼs core ingredients, aloe vera and hibiscus, bringing in soft, natural tones that give the brand a gentle, feminine touch while maintaining a clean, modern look.